Latest YouTube CPM List September 2023 - 2024

 Latest YouTube CPM List September 2023 - 2024

YouTube has now become the largest video sharing platform in the world. It's not surprising that many content creators use YouTube as a source of income from partnership programs and advertising. One of the important metrics for measuring YouTube revenue is YouTube CPM.

What is YouTube CPM and what is the current average YouTube CPM value? Check out the complete information in the following article.

Understanding YouTube CPM

CPM stands for Cost Per Mile, which means cost per 1000 ad impressions. So YouTube CPM is the value that YouTube content creators get from 1000 ad views on their videos.

YouTube CPM is calculated based on several factors, including:

• Viewer's country of origin
• Content topic/niche
• Season and show time
• Audience demographics

The higher the CPM value, the more income a creator can generate from their YouTube content.

Current Average YouTube CPM

YouTube CPM values ​​vary quite a bit depending on the factors above. But in general, the average global YouTube CPM currently ranges from $2 to $10 per 1000 views.

Here are YouTube CPM estimates by country:

In general, YouTube CPM in developed countries such as America and Europe is relatively higher than developing countries.

Apart from geographic factors, YouTube CPM is also influenced by content topics. Gaming, technology, music and lifestyle content categories generally have higher YouTube CPMs than other categories.

How to Increase YouTube CPM Value

In order to get a more optimal YouTube CPM value, here are some tips that creators can do:

Focus on creating content in niches with high CPMs such as games, technology or music

Target audience demographics with strong purchasing power such as developed countries

Create premium content (not ad-friendly content)

Maximize the number of ad impressions displayed

Take advantage of YouTube partner programs other than AdSense

Analyze CPM fluctuations based on time & certain events

Increase engagement and watch time for higher CPM

The key is to always optimize your content strategy and advertising so you can get the highest YouTube CPM you can get.

How to Apply for the YouTube Partner Program

In order to earn income from YouTube, including advertising CPM, content creators must join the YouTube partner program. The conditions include:

The channel already has more than 1000 subscribers

Total watch time (watch time) of at least 4000 hours in the last 12 months

The channel does not violate copyright or community guidelines

AdSense account information has been completed

If the conditions are met, you can apply for verification of the YouTube partner program via the Channel Dashboard menu. If approved, your account will be verified as a YouTube Partner.

After that, you can activate monetization and place advertisements on videos to earn income from YouTube CPM and other revenue streams. Use YouTube guides for further content monetization optimization.

YouTube CPM Table Based on Content Category

Here are the estimated average YouTube CPM values ​​for several popular content categories in 2023:

The table data above can be used as a reference for YouTube CPM based on content topics. Gaming, technology, and lifestyle content tend to generate the highest advertising CPMs.

Factors that Influence YouTube CPM Values

Some of the main factors that influence YouTube CPM values ​​include:

• Content topics/niches – gaming and top tech
• Audience demographics – higher developed countries
• Show time & season – December & higher holidays
• Advertising competition in content niches
• Audience engagement – ​​the higher the better
• Content quality and popularity
• Dissemination of content on other platforms
• Google AdSense Policy

Maximize the positive factors above to increase the CPM of your YouTube channel advertising.